Closed is the New Open

Or is it? According to this blog post from Techland, it could be. Many of us believe that the only way for companies to logically move forward is to open themselves up to the online world and embrace the "big conversation," so to speak. But how would you explain Apple's great success which comes despite gestapo-like tactics (OK, maybe they aren't that bad) with their consuming public? Will historically open, progressive companies like Google and Amazon follow the examples set by Steve Jobs? Read all about it; or if you're not the reading type, perhaps you'd prefer to listen here. =)