According to BusinessWeek, last month the Chang family filed a lawsuit against Virgin Mobile USA LLC, its Australian counterpart, and Creative Commons Corp., the nonprofit that licenses sharing of Flickr photos. Creative Commons does allow others to reuse photos but only if they credit the photographer and say where the photo was taken. The Virgin Mobile ad failed to credit Wong by name. And more importantly, because of the derogatory implications, "The experience damaged Alison's reputation and exposed her to ridicule from her peers and scrutiny from people who can now Google her, the family charged in the lawsuit."
I am apalled that Virgin Mobile would be so cheap and invasive and use Flickr photos for their campaign. And according to this article, this was not the first time.
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